As you learned in the first part of this article, there are several myths regarding communications. The first is that if you’re talking you must be communicating. The second, you’re either born with communications skills or not. Both of these myths are wrong. Communication requires more than just stating your…
Continue Reading....Tag: CMO
Boost Your Callback Rate in Three Steps
Okay, I am going to start with a confession here—if you are reading this article thinking that you are going to learn how to increase the rate at which prospects call you back, then I have deceived you. First, let’s re-emphasize a point from a previous article (“Accept it Dude,…
Continue Reading....Taking Smart Risks
All of life is a risk of some kind. Whenever you engage in any action where the outcome is uncertain, for any reason, you are taking a risk. You take a small risk when you drive to work or walk across the street. You take a larger risk when you…
Continue Reading....Understand Your Market, Improve Your Relationships, Build Your Sales
Extraordinary Partnerships take place all over in the technology and software business, between you and your suppliers, you and your distributors. The most important partnerships are between you and your customers. How do you create and sustain extraordinary partnerships with your customers? Through targeted marketing. Targeted marketing isn’t a new…
Continue Reading....Take the Market Leadership Journal Lead Generation Survey Today
The more people I talk to, the more it seems lead generation is changing. More partners are moving away from sharing leads. Competition is growing stronger. Qualified leads are harder and harder to find. How are your lead generation methods working? We want to know what’s happening with you. Take…
Continue Reading....Capitalizing on Your Strengths
In today’s economic climate, it’s easy to become discouraged; record unemployment, mass layoffs, increasing foreign competition. You can become overwhelmed listening to the bad news. Brian Tracy has a different point of view. Instead of looking at what you can’t change, focus on what you do have control over –…
Continue Reading....Key Words to Remember: Weigh, Count and Measure
As a leader knowing how you measure your team’s activities is critical to your long term success. It’s just as important to take time to measure your own activities to see if you’re working on the right things or just working. One of the first things I do with my…
Continue Reading....Remembering Coach Wooden
I was introduced to Coach Wooden by my father. I was getting ready to work with the faculty at The Industrial College of The Armed Forces in Washington DC after September 11, 2001. I was invited to come to Washington DC to talk about how leadership and the world changed…
Continue Reading....