As you learned in the first part of this article, there are several myths regarding communications. The first is that if you’re talking you must be communicating. The second, you’re either born with communications skills or not. Both of these myths are wrong. Communication requires more than just stating your…
Continue Reading....Tag: IT marketing
How to Move People With Your Ideas
Although most of us talk on a regular basis, communication is a difficult and necessary skill. You need to communicate with people in all walks of life, from your banker and board members to your staff. Worthwhile communications means that everyone you interact with understands what you are saying and…
Continue Reading....Good Leadership Means Doing the Right Thing
I had the good fortune to attend the Get Motivated Seminar, presented by Peter Lowe, and featuring a great roster of speakers. I noticed that most of the speakers, whether talking about leadership, perseverance, or achievement, all spoke about the importance of doing the right thing and having the reputation…
Continue Reading....Four Emotions that Can Lead to Life Change Part 2
On Monday, I posted the first part of Jim Rohn’s article on the four emotions that can lead to your desire to change your life. This posting is the second half of the article, sharing the other two emotions that cause you to do something when you reach that fork…
Continue Reading....Increasing Marketing Success through Better Customer Service
Marketing, target marketing, and lead generation get a lot of press these days. Do a search on Google for lead generation, you get over 13 million results. I work with software and technology companies to get the most out of their marketing, so I know how much emphasis there is…
Continue Reading....Understand Your Market, Improve Your Relationships, Build Your Sales
Extraordinary Partnerships take place all over in the technology and software business, between you and your suppliers, you and your distributors. The most important partnerships are between you and your customers. How do you create and sustain extraordinary partnerships with your customers? Through targeted marketing. Targeted marketing isn’t a new…
Continue Reading....Nine Things More Important Than Capital
When starting any enterprise or business, whether it is full-time or part-time, we all know the value of having plenty of capital (money). But I bet we both know or at least have heard of people who started with no capital who went on to make fortunes. How? You may…
Continue Reading....Are you keeping up with new lead generation strategies?
My publication Market Leadership Journal is conducting a lead generation survey to uncover what’s changing in lead generation. Changing times call for changes in how you find your best clients and how they find you. Our survey will uncover how many SMB businesses are finding new clients. This survey will…
Continue Reading....How Has Lead Generation Changed?
Most businesses are feeling a change in lead generation. Many factors are impacting lead generation: • A flat economy • Social media • Spam regulations • Limited resources • Increasing postage Some say lead generation has changed. Others are saying lead generation is dead. What’s happening with your lead generation…
Continue Reading....Are You Keeping up With New Lead Generation Strategies?
The blog Market Leadership Journal is conducting a lead generation survey to uncover what’s changing in lead generation. Changing times call for changes in how you find your best clients and how they find you. This survey uncovers how many SMB businesses are finding new clients. The survey covers the…
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