The blog Market Leadership Journal is conducting a lead generation survey to uncover what’s changing in lead generation. Changing times call for changes in how…
Continue Reading....Tag: Software Marketing
Take the Market Leadership Journal Lead Generation Survey Today
The more people I talk to, the more it seems lead generation is changing. More partners are moving away from sharing leads. Competition is growing…
Continue Reading....The Value of a Lifetime Customer
I’ve wondered why so many good technology businesses spend thousands of dollars to get a new customer and then after the first project they tend…
Continue Reading....Building a Community of Extraordinary Partnerships
Our mission on this blog, Extraordinary Partnerships, is to share with you some of the best technology marketing strategies and partnership practices currently available. So…
Continue Reading....When Less Is More
Multitasking to achieve more is a bad idea. Studies have shown trying to accomplish more than two things simultaneously leads to increased errors. Are you…
Continue Reading....When Less Is More, Part 2
What kind of value do you put on your time? Everyone has the same number of hours in the day, but why do some people…
Continue Reading....Finding & Recruiting Your Million Dollar Partners
I get calls from prospective clients asking me to come in and take a look at their partnership programs. I know I’ve talked about making…
Continue Reading....What every CEO needs to know about Flash Mobs and Leadership
We’ve had many great guest bloggers on the Extraordinary Partnerships. Our goal is to bring you the best thinking on the technology business and partners…
Continue Reading....Does Your Marketing Convert Leads to Customers?
I work with a lot of software companies on marketing assessments, evaluating just where they are in their marketing efforts and what they have to…
Continue Reading....How to Track Your Best Clients and Partners
I read a lot of books to stay current with what’s going on, or even to disagree with the point of view presented. Frequently, something…
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