Building a Community of Extraordinary Partnerships

Our mission on this blog, Extraordinary Partnerships, is to share with you some of the best technology marketing strategies and partnership practices currently available. So far, we’ve been doing this using content from some of the best marketers out there, as well as presenting our own point of view. We’re pretty sure the formula is working because we have thousands of you coming back to look at the blog on a regular basis.

As successful as we’ve been, we’d like to expand our vision of the blog. We want to make it more of a community of people sharing their ideas. We also want to make the information more targeted to what you want to hear about, to help you with your immediate challenges and concerns. The reality is that marketing is changing rapidly. With social media and other disruptive technologies, things that used to work, don’t anymore. Based on some of the private discussions we’re having with you, fewer partners are providing leads. We want to know how you’re dealing with those changes in the marketplace.

To accomplish our vision, we’ll be starting a series of surveys to understand where you are now and where you want to get to in the future. We’ll be doing a monthly survey on a variety of topics. We’re looking at some of the bigger industry trends from your point of view. That means we want to hear what’s happening in your business today. We want to hear from you.

After each survey, you’ll have the opportunity to subscribe to get the survey results and an invitation to a special teleseminar to address your major concerns. The monthly seminar will provide you with tips and strategies to increase your effectiveness in marketing.

So watch this space for an announcement of our first survey early next week. We get a lot of questions and comments from readers asking about lead generation. So our first survey will address some of the lead generation issues you’re facing. We need your input for it to be successful.

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